EUnited: Our vote, Our future. (eunited.co) je nezavisna inicijativa pokrenuta povodom predstojećih europskih izbora, kojoj je cilj potaknuti glasače mlađe dobi, između 18 i 30 godina, da glasuju! Ovu kampanju baziranu na posterima s autorskim fotografijama pokrenula je mlada njemačka fotografkinja Clara Nebeling, inspirirana poražavajućom činjenicom da je postotak mladih u spomenutoj dobi, koji su izašli na posljednje europske izbore, bio samo 28%.
Zajedno s još dvije europske fotografkinje i jednim fotografom pokrenula je ovaj projekt, s ciljem da kreiraju suvremene političke vizuale koji možda mogu korespondirati s mlađom publikom znatno više nego što uobičajeni vizuali kampanja političkih stranaka to inače uspijevaju. Njihov cilj je, kako naglašavaju, poticanje svijesti o glasovanju i izlasku na izbore, bez opredjeljivanja za bilo koje političke strane – te zaključuju kako je najvažnije glasovati!
Njihov projekt idejno funkcionira kao DIY kampanja – jer je na stranici moguće kreirati poster s fotografijom, bojom i jezikom po vašem izboru između ponuđenih opcija, te potom poster možete downloadati, isprintati i zalijepiti na javnim gradskim površinama. Ideja projekta je open-source platforma koju svaki magazin, portal i web stranica mogu koristiti besplatno, kako bi glasače informirali o europskim izborima.
Sve ostale detalje o njihovoj kampanji saznajte na stranici eunited.co, a u nastavku pročitajte izjave fotografkinja i fotografa o njihovim radovima, u originalnim engleskim verzijama, te pogledajte naše varijante izdizajniranih plakata – a svoje možete kreirati na stranici eunited.co
Ako ćete plakate koristiti označite njihovu službenu stranicu @eunited.co te koristite hashtagove #ourvoteourfuture #votetogether #thistimeiamvoting
Koncept Eunited projekta: Clara Nebeling
Fotografi/fotografkinje: Clara Nebeling, David Uzochukwu, Wendy Huynh, Maria Sturm s Katinkom Schütt i Annom Tiessen
Kreativna direkcija: Kemmler Kemmler
Art direkcija postera: Eloise Harris, Daniel Fürst
Art direkcija web stranice: Eloise Harris, Artur Turkuli
Tipografija: Dinamo
Kodiranje: Artur Turkuli
Copywriting: Alexander Gwilliam
Wendy Huynh
“My series of portraits showcases French youth in and around Paris, where I grew up. The pictures portray these kids in a comfortable environment – the sports clubs and community groups where they have learned to live and work alongside one another. My contribution to this project is about them. The younger generations need to work together for the future of our continent.”
Clara Nebeling
“As a child of mixed European heritage (German/Portuguese) I set out to portray the world of inter-European relationships that are a major part of life in the EU. Such relationships have been increasing since programs like Erasmus have helped more and more young people move freely across the continent, and this is my way of showing the growing sense of pan-European identity that looks beyond borders but still maintains national identity.”
David Uzochukwu
“In Ancient Greek mythology there is a tale in which Zeus takes the form of a bull and carries the young Phoenician princess Europa across the sea to the shores of Crete, where she becomes the first queen of the island and the namesake of Europe. With this photo I wanted to put the modern European youth in that position of power and possibility. Young adults in particular often find their place in society is questioned, but this is their future.”
Maria Sturm
“Inspired by the dutch still-life paintings of the 17th Century, we decided to adapt the idea and create a modern interpretation of this concept in which foods from all 28 member states are placed alongside each other in one picture. Europe’s open borders and free trade mean we have easy access to items from across the continent, and that is something that people weren’t lucky enough to enjoy hundreds of years ago.”
